Leadership reflections
With decades on the frontline of bidding in Africa, we’ve seen one truth stay constant: people drive proposals, and the best people win more. That’s why understanding how proposal professionals across Africa work, grow, and thrive isn’t just interesting – it’s essential for any organisation serious about winning business.
That’s what drove us to lead the first-ever APMP Sub-Saharan Africa Salary & Trends Survey. Together with the APMP SSA Chapter, we’ve created a data-rich report that finally gives African proposal professionals the visibility and voice they deserve.
This isn’t just about benchmarking salaries. It’s about surfacing real challenges (burnout, career ceilings, talent gaps) and spotlighting the trends shaping the future of our profession on the continent. Whether you’re an individual contributor or a business leader, this report arms you with the insights you need to make smarter decisions and spark real conversations.
At nFold, we know proposals are a strategic lever for growth, and that starts with recognising and investing in the people behind them. This research is a step forward for our industry, and we’re proud to lead the charge.
To every professional who contributed: thank you! Your voice matters, and this report proves it.
Sincerely,
Larissa Cornelius & Izane Cloete-Hamilton
